Introduction to creative project

Introduction to creative project : Designed focussed brief

The creative project that I will undertake is a product launch for an eyeshadow palette. As a point of research, I analysed existing eyeshadow palettes from cosmetics brands to comprehend trends. Moreover, to understand consistent conventional features that were used to advertise the product a prominent trend that was presented was on posters of the product depicting eyeshadow as a pigment. Therefore, demonstrating a beauty trend of organic appeal by incorporating organic elements and ingredients into poster designs to appeal to ideal audiences.