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Page 1
Page 1 The standout feature of the page of the webpage is the eyeshadow palette cover which i had to create as separate poster and then to insert it on an image of a closed eyeshadow palette. Initially, this poster/ image was intend to be the logo for the brand, however, i thought the design was to complex and was not suited to be a logo. The rationale of using a combination of the moon, eyeshadow pigment and cartoon icons was to create a unique appearance of the packaging for the product and to continue to explore the theme of explosion of magic with eyeshadow pigment. As previously stated in my project specification I identified that typography is a weakness of mine, therefore, i have tried to create my own font style when writing "black magic" on this poster. To practice and development my creative skill.
Introduction to creative project
Introduction to creative project : Designed focussed brief The creative project that I will undertake is a product launch for an eyeshadow palette. As a point of research, I analysed existing eyeshadow palettes from cosmetics brands to comprehend trends. Moreover, to understand consistent conventional features that were used to advertise the product a prominent trend that was presented was on posters of the product depicting eyeshadow as a pigment. Therefore, demonstrating a beauty trend of organic appeal by incorporating organic elements and ingredients into poster designs to appeal to ideal audiences.
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